Ecommerce: What To Do When Sales Stall

This week, Ian and Mark dive into the thinking process to use when the sales go flat. We look at how to dissect the data, work out a solution, and how to turn it around. P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:   1. […]

Bonus – Interesting Thoughts On International Expansion

We cut this discussion out of the main podcast because it was an interesting piece on international expansion. It’s a model that you can use to expand overseas based around how the top paid media channels work. We thought it would be good to highlight this as a bonus episode. P.S. Whenever you’re ready… here […]

Ecommerce: Getting The Ecommerce Basics Right

In this episode, Ian and Mark talk through the fundamentals of ecommerce that 99% of people miss.  They cover the true cost of these mistakes and the fascination of the new ‘shiny thing’.     P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:     […]

Ecommerce: Chloë Thomas Interview

Ian interviews famous e-commerce expert Chloë Thomas about e-commerce trends and her predictions about where the industry is going. P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business: 1. Talk to us. Book a call with us and let’s talk about accelerating your growth – https://go.hammersleys.co.uk/scheduleuk-ant/   […]

The Dominos of Selling High Value Products

This week, Mark and Ian talk about how their system has changed recently to effectively scale high value products.  P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:   1. Talk to us. Book a call with us and let’s talk about accelerating your growth – […]

Gift Shop Ecommerce to 20 Million

In this podcast, we talk through a gifting ecommerce business, scaling to 20 Million profitably. P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:     1. Talk to us. Book a call with us and let’s talk about accelerating your growth – https://go.hammersleys.co.uk/scheduleuk-ant/   2. […]

10 Million In Women’s Clothing Ecommerce

In this episode, Mark and Ian dive into a case study on women’s clothing, home decor and building revenue to the 10 million milestone.     P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:     1. Talk to us. Book a call with us […]

Ecommerce Case Study: Cosmetics

This week, we talk through the dominoes of an ecommerce sale relating to a cosmetics business. Scaling to 10 million plus.   P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:     1. Talk to us. Book a call with us and let’s talk about […]

Using The Dominos To 70 Million

In this podcast, Ian and Mark run through a couple of case studies, showing how they used the dominos to help build ecommerce site revenue and businesses. Two examples in this podcast, one site to 20 million a year and the second to 70 million. P.S. Whenever you’re ready… here are 3 ways Ian and […]

The 6th Domino Of An Ecommerce Sale

This week, Ian and Mark cover the 6th and final domino of an ecommerce sale, ‘The Reason To Buy Today’.  This covers offer architecture, scarcity and strategies on moving the ‘almost buyer’ to actual buyer.  Enjoy! P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:   […]

The 5th Domino: Trust & Credibility

In this podcast, we dive into the fifth domino of the ecommerce sale, adding trust and credibility.  Understand what you need to add to move forward and resonate with the buyer. P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow your ecommerce business:     1. Talk to us. […]

3rd Domino Of Ecommerce: The Job To Be Done

In this episode, Mark and Ian dive into the third domino of an ecommerce sale, the job to be done. How to uncover what the customer actually wants to see on the landing page that makes them move forward.   P.S. Whenever you’re ready… here are 3 ways Ian and I can help you grow […]